We also work more interactively both with young businesses, to evolve a communications strategy, and more established organisations facing particular communications challenges, typically at times of change.

Our half-day facilitated workshops will include key members of your management and marketing team (up to six) and will be designed around your particular objectives and desired outcomes, with preparatory work on both sides. If appropriate, we will carry out further strategic development and subsequent implementation.

Currently we deliver the following workshops but are happy to design bespoke programmes according to the particular communications challenge you face.

Informing a PR strategy:
your business, your markets, your message

• Clarify the the commercial, marketing and communications of the organisation
• Review the internal limitations that may affect these: budget, resource, timescales
• Identify relevant external factors: market trends, issues/legislation, competitors
• Develop a focused communications strategy, addressing clearly identified audiences via carefully targeted media
• Devise meaningful product/service/corporate messages that deliver against the commercial and communications objectives of the business

Communicating change:
buyouts, mergers and acquisitions

• Identify and characterize all stakeholder groups (external, internal and media)
• Analyse communications risk factors in respect of each
• Devise tailored key messages and strategies
• Identify procedural and resource challenges
• Agree a timeline and implementation plan